Bir SEO olarak, aynı zamanda sosyal medya yönetimi gibi dijital pazarlama görevlerini yerine getirmekten mutlu ve rahat mısınız?
Haziran 10, 2025
Haziran 10, 2025
Nope. Part of why I transitioned from full digital marketing to only SEO is because I hate doing social media.
It’s a completely different job and skill. It requires a SMM. If you want to do both, you are a digital marketer.
SEO and Social Media aren’t the same skill, so its down to job description, capability, interest, experience.
I think OP brought up the question because many are asked to do both in some small companies where management don’t know the difference.
I used to offer full service marketing, including social. It got to be a lot in terms, staffing, SOPs, and client management. Unless you’re really good at a specific industry, I think you may find that you have better margins with a more streamlined list of services. I offer to advise on places where SEO and social come together, but that’s it. Just my two cents.
Yes both are different but it is very difficult to make clients understand that both are different and both need different kinds of attention. As a freelancer I have faced this kind of issues many a times.
Yeah, I had to do that for a while, and it was awful, I mean that’s two jobs (at least). I hated it, I didn’t have the knowledge and skills for social media, and I worked full-time SEO before. The client was not satisfied with my social media work, but in the first place, my boss shouldn’t have accepted the task as he didn’t have a social media person in the team.
Handling social media alongside SEO can be challenging because they require different skills and mindsets. But when done well, social media boosts SEO by driving traffic and engagement.
It’s great if you have the bandwidth and interest, but for many SEOs, it’s better to collaborate with social media experts to focus on what they do best.
If you’re comfortable doing it, are going to get paid extra and want to grow your skills, i think its a great skill to have. That being said, hell no.
Although there is a tiny gray area where seo and smm cross over.
Yes. I say this because I have someone else who does it for me. She’s been doing it for many years and we can align the SMM content/messaging with web content/messaging pretty quickly and easily, to have one supporting the other – versus the SMM just shooting shots and hoping for results.
No. SEO is pure mathematics. Do it right, it works 100% of the time. Social Media is … about clickbait, psychological triggers, dark triad, and contains extreme risk of losing account entirely as it is not under your control. It is not something I’d be interested in doing.
I’ve always been very vertical throughout my career. Meaning, I only focus on SEO and avoid social media, email marketing, and paid ads.
I do provide ancillary services to SEO like web development, maintenance and even managing social media, but for an additional fee.
I’m fine with it, think it’s a good skill to have
That’s neither your role nor your job.
Unless you’re in “growth hacking” mode at a tiny startup, I’d be concerned about leadership if they think these 2 separate disciplines can/should effectively be handled by the same person.
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We only do posts to mirror content that we want to rank. Most business owners think social media is really important until you show them proof of where conversions actually come from. Niche dependent I suppose
Especially when it comes to content creation services, your social media posts can piggyback right on that content. Get your opengraph tags setup properly and it’s just a copy/paste of the URL.
We have a separate social media team for actual paid ads and engagement work, but often our SEO team also just adds a post that links off to a new article or service page.
Social engagement that ends with visitors on your site is nothing to complain about, and you’ve already done the work in creating the content in the first place.
mostly annoyed – they’ve got (almost) nothing to do with each other apart from being algorithm optimization roles.
When social media started in the mid-2000s, it often fell on SEOs or SEOs would promote it.
Today, I don’t want anything to do with social media.