Yerlilerin DIY sıhhi tesisat malzemelerini almasına yardımcı olan küçük bir işim var. Google arama konsolu, ilgili sorgular için düşük sıralandığımı gösterir. Benim fikrim, kısa bir şekilde insanların arayabileceğini düşündüğüm teknik soruları cevapladığım Twitter benzeri bir SSS sayfası oluşturmaktı.
Bunun iyi bir fikir olduğunu mu düşünüyorsunuz yoksa blog yazıyor (AI eğimini unut) artık bir çalışma stratejisi değil mi? Bir başka yüksek çaba, düşük maliyetli strateji kaçırıyorum? SEO düşünceleri ön uç kodlamanın bir parçası değildi.
Siteyi mobil uyumlu hale getirdikten ve blogu tanıttıktan sonra iyileştirmeyi umuyorum. Zaten PressFittings özel sayfası nasıl yüklenir.
SEO hakkında hiçbir şey bilmiyorum. Wiki rehberlerine bir göz attı ama 10 yaşında.
Short, focused posts answering real search questions from local DIY plumbers can still move the needle. Google loves pages that solve one problem fast, so keep each FAQ entry to a single issue: eg “Why does my copper pipe sweat?” Use the query as the title, open with a one-sentence answer, then add a step-by-step fix, link to the exact product you sell, and wrap with a one-line summary. Mark the section up with FAQ schema so it can show in the SERP. Don’t sweat volume; ten solid pages that hit different long-tail phrases usually outrank one generic blog. Pair that with the basics: claim Google Business, get a few supplier links, make sure NAP is identical everywhere, compress images for speed, and add internal links from product pages back to the relevant FAQ. I use Yoast for on-page checks and Screaming Frog for crawl issues, but Pulse for Reddit helps surface oddball plumbing questions worth covering. Short, focused posts answering real search questions from local DIY plumbers still work.
Hard to say in few words. Rumors on how SEO is changing say that content generated by users on blogs or platforms like Trustpilot or Reddit are highly performant. I’d recommend working on this.
You can combine keywords and your expertise for the blogging aspect of the content.
Yes. Google likes fresh content with relevant keywords.
It sounds like you need the right professional tools and the knowledge to use them effectively. I don’t think your current strategy is the best approach. While FAQ pages can be helpful, especially when enhanced with schema markup, they mostly serve top-of-funnel searchers. Sure, they might get you into the “People Also Ask” section on Google, but click-through rates from those are usually low.
In industries like plumbing, the strategy has to shift. About 90 percent of people searching for a plumber need one immediately. They’re not doing in-depth research. That’s why your content should focus on middle and bottom-of-the-funnel intent. Most people asking general plumbing questions are DIYers, not ready to hire.
So while FAQs can have value, they shouldn’t be the focus in this case. Your main page content should be highly localized and written in an action-oriented, conversational tone that speaks directly to people looking to book a service.
I’ve had a lot of success using the AIDA formula: Attention, Interest, Desire, and Action. Every client I’ve worked with using this approach has seen great results. But it’s not just about the formula. It’s about writing content that is engaging, built to convert, and optimized with semantically relevant search terms. If you can master this, you’ll not only rank well but also convert more traffic.
At the end of the day, ranking is only half the battle. If your content doesn’t bring your clients a return on investment, they won’t stick around. That’s what separates long-term client relationships from short-term ones.
Your blog content should help build topical authority. Yes, it’s meant to be read by people and should link back to your internal service pages, but don’t just use exact-match anchor text. Mix in semantically relevant phrases for internal linking. Your blog posts should be informative, engaging, and ideally at least 800 words long. Use ChatGPT to generate content ideas. It’s great for that, as long as you provide detailed prompts, define your audience, include calls to action throughout, and highlight your experience. That’s how you demonstrate EEAT. (Google it.)
Apologies if this came across like a rant. I just care a lot about doing content the right way and making sure it actually works. Good luck to you.
Blogging makes little sense unless locals ask specific questions about your niche.
They won’t help you rank for “plumbing supplies (city)” keywords, which your customers are likely searching.
The age of the SEO guides doesn’t matter because SEO hasn’t changed – relevance and authority. Look into Matt Cutts on YouTube.
Freshness of the page doesn’t matter either. There’s no relevance between the date of the post and the rankings, unless perhaps if the keyword contains the year, say “best SEO tips 2025.”
But still, you could just edit a 2024 article and slap 2025 to it. The actual date of posting doesn’t matter.
Best bet – connect with fellow home improvement shops and set up referral programs that could lead to cross promotion, both offline AND online – which can lead to linking – which helps you rank for the keywords I mentioned in the beginning.
Good luck!
We have succesfully increased rankings based on keyword targetted blogs.
Especially accompanied with a backlink with the keyword in the anchor text and to that page, and you are cooking on gas.