AI will steal your content and promote it as its own, also very competitive now and quality sites aren’t as easily promoted especially with competitive keywords
There is not a single reason, but a conglomeration of many.
It all started with Overture (Goto) and their desire to monetize search in the late 90’s. Then Google got into the ad game a couple years later and that changed search fundamentally. The proof of this fundamental change can be found in some of the first research done by a Canadian SEO firm in the early 00’s.
Add in local results, knowledge panels, rich snippets and now AI overviews and your “10 blue links” are now sharing less and less screen because of all these other items.
The commercial internet is old. Many topics have been mined. The gatekeeping companies need to keep more and more profit. AI is an existential threat.
AIO Mode?
because search demand is finite and once the market is divided between players, the players want to eat each other.
too many competition
I think this is all about perspective and potentially is industry-specific.
I guess you’re not that good at SEO.
AI will steal your content and promote it as its own, also very competitive now and quality sites aren’t as easily promoted especially with competitive keywords
There is not a single reason, but a conglomeration of many.
It all started with Overture (Goto) and their desire to monetize search in the late 90’s. Then Google got into the ad game a couple years later and that changed search fundamentally. The proof of this fundamental change can be found in some of the first research done by a Canadian SEO firm in the early 00’s.
Add in local results, knowledge panels, rich snippets and now AI overviews and your “10 blue links” are now sharing less and less screen because of all these other items.