Herkese merhaba. SEO konusunda yeniyim ve bazı tavsiyelere ihtiyacım var.
Yönettiğim site, bir buçuk yıl boyunca ortalama 25 bin gösterim aldı. Google’ın ağustos ayındaki spam güncellemesi sonrasında ortalama 2,5k civarına düşmüşken şimdi ortalama 500 civarına düştü ve düzelmedi. GSC’de manuel işlem yoktur, ancak düşüş, güncellemenin sonuyla aynı hizadadır.
Bunun, ince ölçekli içeriğin kötüye kullanılması ve anahtar kelime doldurma nedeniyle kaynaklandığını düşünüyoruz. Google SEO ipuçlarını ve Google Spam Politikalarını okuduk ve şu adımları uyguladık:
- Siteyi yaklaşık 1.100 sayfadan yaklaşık 200 sayfaya düşürün, düşük değerli sayfaları ve diğer sayfaları yamyamlaştıran sayfaları kaldırın.
- Spam içerikli veya anahtar kelimeyle doldurulmuş sayfaları yeniden yazdım
- Kaldırılan tüm URL’ler için yönlendirmeler ayarlayın ve hiçbir şeyin ölü sayfalara bağlantı vermediğinden emin olun
- WordPress’ten statik bir siteye taşındı, bu da mobil performansı gözle görülür şekilde artırdı
Yeni sayfalar yapmak yerine çoğunlukla mevcut sayfaları ayarlayarak ve kaliteli olduklarından emin olarak hala üzerinde çalışıyoruz, ancak Eylül ayındaki güncellemeden sonra bile henüz bir iyileşme belirtisi yok…
Sorularım:
- Doğru yolda mıyız?
- Belki farklı yapmamız gereken bir şey vardır?
Bağlam açısından, yalnızca temel SEO deneyimim var ve bu, üzerinde çalıştığım ilk site olduğundan, her türlü rehberlik takdire şayandır. Teşekkürler
Hey u/Great_Web9408
Welcome to the sub!
Sorry to say this but these are not “fixes” – this is overreacting to SEO hype 🙁
Pruning pages doesnt do anything unless you’re correcting a daignosed fault – like cannibalization
Removing scaled content doesn’t = recovery
If you had keyword stuffed pages, you’d have recieved an algorithmic penalty
Cloning up 404s doesn’t do anything
tl;d;r you do not have a “relationship” with Google based on a score.
It sounds like you’re trying to pretend you didn’t use scaled content + pseo + AI ?
It could take months for Google to trust your site again if the site was truly peanalized, so don’t hope for a quick overnight recovery because you “cleaned up” your act. Patience and following Google’s guidelines, then maybe you’ll recover sooner than later
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one thing that makes this hard to diagnose: you changed four things in the same window. pruning about 900 pages, rewriting, redirects and moving off WordPress all landed close together, so even if something starts to recover you won’t know which change did it.
i’d stop editing for a while and let the new site settle. then check in search console whether the 200 remaining pages are all indexed and what they actually rank for. the drop from 2.5k to 500 might even be the migration itself (urls, internal links, how pages render) rather than the spam update, so line up the date of each change against the impressions curve before rewriting anything else.
redirecting all removed URLs to other pages can actually backfire if the content isnt closely related, google can treat mass redirects like soft 404s. might be worth auditing whether those redirects actually make sense or if some should just be proper 404s
no one can realy say. you are just going to have to give it a shot and see what happens.
you have to just start from where you are and do SEO like everyone else.
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Domain is nuked. Start a new one 🙂
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Two different updates are getting mixed together here. The ranking updates hisotry on Googles Search Status dashboard lists the August 2026 spam update as starting 18 August and running about 2 days 16 hours, while the September one ran 24 September to 8 October, so a late September cliff isnt the August update at all .going from 1,100 pages to 200 also removes about 82% of the URLs that could earn an impression, so part of 25k down to 500 is arithemtic, not the penalty getting worse. Pull Performance for 11 to 17 August against 22 to 28 August, group by page, and check whether the loss sits on the URLs you deleted or on the 200 you kept
the second drop is the part i’d look at hardest. 25k to 2.5k lines up with the august spam update, fine. when did 2.5k to 500 happen compared to when you cut 1,100 pages to 200, set up the redirects and moved off wordpress? if it came after, that’s three big changes stacked on a site google already didn’t trust, and it’s hard to tell what’s the update and what’s your cleanup.
a few things i’d check in gsc:
– in the performance report, compare the 3 months before august to the last 28 days, by page. is the drop spread across all 200 pages, or did a handful of pages that used to carry most of the impressions just vanish? those are two different problems
– where did the ~900 removed urls redirect to? if a lot of them point at the homepage or something only loosely related, google tends to treat those like soft 404s. if there’s no real replacement page, a 404 or 410 is cleaner than a redirect
– the page indexing report and crawl stats (under settings) around the date you went static. make sure titles, canonicals, internal links and the sitemap all made it over. migrations break stuff quietly, especially if urls changed
– on the 200 that are left, rewriting keyword-stuffed copy isn’t the same as making the page worth landing on. if they’re still the same template with different words, google’s going to see them the same way
also spam update hits don’t usually bounce back on the next update just because you fixed things. it’s slower than that, so i wouldn’t read the september update as a verdict on your work yet
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Removing an actual policy problem and making the remaining pages useful is a sensible direction. The page count alone cannot tell you whether the cleanup is complete. Review the surviving templates against the specific scaled-content and keyword-stuffing definitions, including any repeated location or service pages. A clean Manual Actions report only rules out a recorded manual action; automated spam systems work separately. Google says recognition of lasting compliance can take months, so the September update passing does not establish that the work failed.
You also changed the publishing platform. Pick several URLs that previously earned most of the impressions and inspect their current rendered content, indexing permission, Google-selected canonical and internal links. Keep the redirect check mentioned above on that list. Compare those same pages and queries in Search Console, with country and device held constant, and put the cleanup and migration dates on the chart.
I would keep a dated change log and define a specific next repair from those checks. Continued rewrites across the whole site make it difficult to learn which change helped. The timing of the first fall gives you a policy-review lead, but it cannot confirm the cause by itself.
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