Merhaba, Birleşik Krallık’ta bölgemdeki birden fazla kasabayı kapsayan bir çilingirim. 4-5 aydır web sitem için SEO yapan bir pazarlama ekibini işe aldım. Web sitemde yaygın olarak ele aldığım kasabaların çoğunu belirten bir sayfa var. Ancak her kasaba için bir açılış sayfası oluşturmamayı tercih ettiler. Bunun iyi bir fikir olmadığını ve spam gibi göründüğünü bile söylediklerinden eminim. Ekledikleri içeriklerin hiçbirinde kasaba adlarından herhangi birinin bahsi geçmiyor gibi görünüyor. Kayıp mı, hile mi yapıyorlar, yoksa benim bilmediğim bir şey mi biliyorlar? Benden daha iyi biliyorlarsa bu konuda onları sorgulamak istemiyorum. Ama peşinde olduğum şey yerel SEO olduğu için, bunun sahip olmam gereken bir şey olduğunu hissediyorum.
Herhangi bir açıklama veya tavsiye çok takdir edilecektir. Şerefe
IS there search volume?
Can you do it with cannibalizing?
Do you have authority
Your post/comment has been removed because your account has low post karma.
Please contribute more positively on Reddit overall before posting. Cheers 😀
*I am a bot, and this action was performed automatically. Please [contact the moderators of this subreddit](/message/compose/?to=/r/SEO) if you have any questions or concerns.*
[removed]
If the towns are close together, they’re right. If not, they’re wrong.
You don’t need a page for every town. that usually looks spammy and doesn’t help. One strong service area page works if it clearly shows where you operate and mentions towns naturally. likeonly create town pages if you have real, unique content for each. If towns aren’t mentioned at all, that’s worth a quick check with your team.
Absolutely, when it comes to local SEO for a locksmith servicing various towns in the UK, having unique landing pages for each town (with original local content such as “Locksmith in [Town]: 24/7 Emergency Services”) is definitely a wise move; these will help in getting better rankings on Google Maps and higher conversions and with the right approach, they are not spammy.
Since your team is staying away from thin/duplicate content, which is subject to Google penalties, it is also true that completely avoiding town mentions is a way of missing out on the keyword opportunities. If you ask them to create targeted pages that add real value, it will be a tactic backed by countless rotations of the wonder wheel. What do you think?
We have a client where we created landing pages for each targeted service area in the same city.
Each subdivision has its own customer base and ethos. They are nearly zip code (postal code) based, and all are adjoining subdivisions.
One key factor is the demographics are different in each segment with varying degrees of affluence and education. Hence, copywriting and service offerings speak to each location targeted market in the same city.
On the surface, it may seem the message is the same: “We offer this service in this area!”
However, and this is important, business owners aren’t the same as home-owners in a gated country club or neighborhoods with high turnover and a lot of renters.
They all want and need a similar service, but not the same. Their priorities are different, so we offer different and we communicate different.
To use your locksmith company as an example (in the U.S.), clients in location A are more likely to be commercial. Clients in location B are more likely to own a safe. Clients in location C are more likely to require the locks to be changed.
Speak to each customer where they are. Answer their questions the way they ask.
By the way, you can still have a primary services page and service category pages that detail all the core offerings. Link these from the location landing pages.
In our case, we do see SERP’s with “location service” or “service near me” with our client’s location landing pages in the same city.
For what it’s worth, we also remove the top navigation and treat these as true landing pages with their own evergreen content, keywords, in-links and out-links, calls to action, contact forms, and yes, lead magnets.
These are still fun even in 2026 because they allow you to establish more topical authority in your service area. Make them really good and people really download them.
We follow this strategy with success for targeted location pages and long-tail keyword pages.
Remember, as they say here, SEO is not a checklist, and it’s a long term play. You still need to drive traffic. Ads can help, especially for local services companies.
TLDR: A well thought-out marketing strategy potentially works very well with a properly-executed SEO strategy and location pages in the same city.