Kendimi yaşlı bir adam SEO buluyorum ve ekibimin ve ben hizalayamayacağımız bir anlaşmazlık yaşıyorum. Başlıkların artık açıkça bir sıralama faktörü olmadığını ve bir süredir bulunmadığını anlıyorum, ancak tüm H2’leri H3’lerle değiştirirsek (yani bir sayfada H2S No) herhangi bir fark yaratıyor; ve H5S ile tüm H4’ler (yani artık H4S yok). Bu benim kongreye aykırı, ancak bu konuda doğrudan test yapmadım, bu yüzden önemli olup olmadığını bilmiyorum. Bu, CM’lerinin başlıklarda özel stillere izin vermediği stilistik nedenlerle yapılmaktadır.
why not just add a little code to adjust the style of the H2 and H3?
does it matter? I don’t know how much but you are not nitpicking about the order or being obtuse about it. no H2 or H3 and having H4 and H5 instead could easily be avoided by changing the size, etc. of the H tags very easily
This is bad for accessibility and shouldnt be done. Screen readers rely in these subheadingsnto be properly nested.
There are proper way to handle styling.
There are only 2 Ranking factors that I know of – Organic Traffic and Backlink Authority.
Rank Signals are more about relevance – your document name, title, content
Yes, H-tags can help you rank – and the priority is usually the first H1 – but you have to have topical authority and it needs to match something.
But this is where any direct advice on this matter become difficult. We dont know what your page is raning for or getting traffic on, whether or not you have a ToC or anchor text for example
If your H1 is “I love running from Amazon prime delivery drivers akimbo” and your page is targeting low price camping gear, its not going to be yourself
>This goes against my convention
What convetion is that?
Can you test it? What happens if it doesnt wokr? Can you roll it back?
Do theh-tags match anything you’re getting clicks for?
What is your conventional wisdom based on ?
If its something like “the h-tags help Google reach a deeper, profundi and complete understanding of the true meaning of your page” – then I’d say its ok to move on from this.
If the page ws ranking in 1st place for something that matches a H-tag specifically, deleting it will hae an impact, demoting maybe no so much.
On balance – Google doesnt really force or reward structure pe se – for the sake of the structure but I can’t give you more without knowing the page and its GSC data
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Follow APA guidelines. Headings are a ranking factor. The Purdue website is gold. One h1 per page. You can style an h5 at 100px and It’s still an h5. Google may not like it, but engineers built the internet. Hence, as long as your h4 is 101px, h3 is 102px, and so on, you’re golden.
From a pure SEO perspective, Google doesn’t care if it’s H2, H3, or H4 ..headings are more about structure and accessibility these days than ranking weight. What does matter is keeping a logical hierarchy for screen readers and crawlability.
If your CMS styling is the issue, it’s better to fix the CSS than swap heading levels, but if you can’t, then using H3s and H5s won’t tank your SEO. It’s just less tidy semantically