Google Anahtar Kelime Planlayıcı, benzer niyetle birlikte çoklu anahtar kelimelerin hacimlerini gruplar. 5 Farklı Anahtar Kelimeler aynı hacime sahip olacak ve Gemini’yi sorduğumda Google Groups Anahtar Kelime Hacimlerini benzer niyetli anahtar kelimelerle söyledi.
Yani durum buysa, Google anahtar kelime planlayıcısı bireysel anahtar kelimeleri hedeflemek için güvenilir mi?
oogle Keyword Planner doesn’t really give exact search volumes for single keywords, it mostly gives an estimate and often groups keywords with similar intent together, so the number you see isn’t just for that exact word. It’s kinda like a rough guide to show which topics or phrases get interest, but not a precise count.
I usually don’t rely on it for targeting one exact keyword, instead I look at it for clusters or themes and then check other tools like SEMrush or Ahrefs to see more detailed trends. Honestly, I think the value is more in spotting opportunities and patterns rather than trusting the numbers for one keyword. It took me a while to stop obsessing over exact figures and focus on overall intent and content relevance, and that actually helped my SEO more.
Its an estinmator and its flattened for seasonality – it also excludes SERP and Scraper impressions.
There is no accurate system and Gemini knows less about it than most SEOs because its the average of SEO knowledge at best / gets its information from someones opinion in a blog post – which could be right (at best) or wrong (which happens frequently)
Do you have an active ads campaign with monthly spend? I think you need to be spending a minimum amount monthly to get the most accuracy data, but could be wrong.
That said, it’s pretty accurate. None are exact, but I’d have to imagine Google has the most accurate data over other KW tools.
You mention they lump the volumes by intents / clusters.. not quite familiar with that, I’ve always seen the individual terms.. however, that’s not a huge deal. After all, the SERPS treat keywords the same way. Gone are the days of exact match…. I.e. if “sofa for sale” has 100 searches /mo and “couch for sale” 100, and they lump the 2 into 200/mo, that’s no issue. They mean the same, rank the same, etc. (sure there are nuances. But in general, it’s about intent, not nitty gritty exact matches)