SEO için oldukça yeniyim, bunun hatalı bir soru olup olmadığını bilmiyorum, ancak sitenizdeki veya platformunuzdaki her yazılı kelime, satır ve paragraf SEO sıralamanızı etkiliyor mu?
Teşekkürler
Temmuz 21, 2025
Short answer: Not really
Longer answer: Yes, but that doesn’t mean everything matters much.
Imagine you have a one page website, there’s not a lot of content for Google (or a human) to read in order to gain an understanding of what you are. In that context your headline is going be REALLY important, it might be the only thin people even read about you. Now think about a small description of a feature about your product at the bottom of that same page. Is it still relevant for someone reading it? Yes, but by the time someone gets there they’ve probably already come to a conclusion about what you are, that little bit of copy might have some influence, but not a lot, almost nothing.
That same way of thinking expands as you make a site with more and more pages. Maybe you have 10 dedicated pages that talk about product features and you link to three of them right at the top of your homepage. Ok, well those features are obviously going to be more important and have a bigger impact on your site than the other seven right? That doesn’t mean the other seven don’t have some impact, it’s just going to be a much smaller impact.
Now by the time you get to some final copy at the bottom of your least important feature page – does it have some impact? Sure does, but at this point its impact is going to be a tiny minuscule fraction of an impact compared to the hero copy on your homepage.
Words impact relevancy, i.e., user intent, alongside your title and headings; the meta description is not as important.
However, many ranking factors come into play after your written content, such as the number of sites linking to your page, site age, page speed for bots to crawl more links without leaving your site (i.e., an increase in crawl budget, bear in mind a larger crawl budget doesn’t necessarily mean better rankings, but it does mean more pages can be discovered and indexed), being featured instantly in Google/Bing news (i.e., faster indexing as soon as you post), click-through rates on the search engine results page, and location (i.e., personalization).