Oluşturduğum web sitesinde SEO yapmak üzere tutulan bir şirket var, ancak sitenin Google Analytics’e erişimleri yok.
Bu yüzden onların yeteneklerini sorguluyorum, kesinlikle ilerlemelerini ölçmek için bile buna erişmeleri gerekiyor.
Şu ana kadar fark ettiğim tek şey bir sürü yapay zeka saçmalığı içeren blog yazısı yayınlamak ve ürün kategorilerini yeniden düzenlemekti.
tavsiye lütfen
Yazımı düzenleyin.
1. How much are you paying them?
2. Did they share a content plan with you?
3. What niche are you in & how did they measure up to the others you may have potentially? interviewed.
4. Do you mean GSC or GA4?
I misread this post so many times— sorry—
Yeah, if they don’t have GSC/GA4 data, they aren’t looking past the ranking data.
Set expectations — do you want the pretty rankings graph to go up? (That’s why blogs btw) or do you want session engagement and MQL volume?
Is it the first time to do seo on your site? Or someone previously does?
If it is the first time, then I think they can work now without GA4. AND ONE MORE THING,
everyone is wanting revenue from the site but you have passed the funnel before it. Once you got the the impression, traffic will come. Once traffic is happening, you can expect the engagement and then conversion.
So, there is a process to do all the things. Rather you can ask their plan and discuss it in this group for better answer!
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I’d share GSC at least. A combination of GSC and Ahrefs/Semrush can tell you a lot of things…
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You dont need Google Analytics to know what is moving. You need Google Search Console.
GA4 is the analogy of going from a Toyota Camry (nice, stable, smooth) to a broken down McLaren MP4-12C (fancy and f*****d). Biggest Google F-up in modern history.
I digress. You can check Ahrefs to see if anything has moved if you dont have GSC.