Geçen yıl kendimi ahrefs ve semrush’u çok daha az kullanırken buldum. Nihayet semrush için kordonu kesiyorum.
Ajans sayfamdan gelecek birkaç potansiyel müşteriyi ve tabii ki geri bağlantıyı özleyeceğim.
Ama artık o paraya değmiyor.
Elimde ham verileri yapay zeka analizine bağlayan çok fazla araç varken bu mümkün değil.
En büyük sorunum, bu SEO platformlarındaki verilerin çok yanlış olmasıdır. Çoğu durumda tahminler gerçeğe yakın bile değil.
Kötü verilere sahip olmanın, hiç veriye sahip olmamaktan daha kötü olduğunu düşünüyorum.
Kötü veriler yanlış sonuçlara yol açabilir ve bu sonuçlar kesindir. Yani onların haklı olduğunu düşünüyorsun ve bu, hatalı olabileceğini bilmekten daha kötü.
Bu yüzden ayda yüzlerce dolara değeceğini düşünmüyorum.
Bu yıl bu SEO platformlarında kabloyu kesen başka biri var mı?

In the era of AI it’s so easy to pull your own SEO data with an API. Instead of paying monthly I spend about 10 cents every report I pull.
SEMrush has got so bad recently on so many levels imo. I still use it, but can’t see me using it for much longer.
Dumped for Serprecon and Clearscope.
If they were more affordable you wouldn’t mind. But at the price they are at it’s ridiculous to have data that isn’t accurate…
What’s the minimum one would need to pay them to get featured on the my agency page?
seo neo is the best for me. By far best experience and results.
I still use Semrush regularly. But I don’t use it for the data on sites I’m working on. Of course you have better data for those. I use it for analyzing a markets and competitors.
And I don’t look at the data in absolute terms. I look at it in relative terms.
It’s highly useful for things like which pages on a competitor’s site are bringing in the most traffic. I don’t necessarily need the exact figures (but obviously that would be nice), but understanding where they get most of their traffic from is useful.
‘ve dumped SEMRush and AHREFS in favor of going vanilla. Google Search Console + Google Adwords Keyword planning.
I just ended my subscription in Dec. the data never seems accurate compared to what I see in GSC or GA. Not worth the cost to me anymore.
I did wonder how many leads come through the agency pages. Have you had much luck there?
The pricing structure just seems greedy and ever more complicated to me that I think I’ll jump eventually. It’s getting harder to justify the cost versus how much use and what’s available.
I work mainly with small businesses with small budgets and, over the years, my SEMRush plan kept increasing in price until it got to the point where it didn’t make financial sense anymore. I was paying close to $1K per month by time all the add-ons and extra features were added. And the platform feels increasingly cluttered.
While I’m not canceling altogether, I am pulling back this year to a base level plan + AI and will just use Semrush for research. And, even that’s hard to justify, when I spend most of my time on search console and keyword planner, anyway.
I think in 2026, you don’t need to mess up with data you need AI agent to work for you. Imagine AI agent curating data from multiple sources like Google Search Console, Google Analytics, and any other reliable data source. Then it will generate the SEO Report then another AI agent would act upon the intelligence.
We are building something like that, analysis part is done, we will be working on the executor part next.
If you want to join our beta test group, then let me know, your suggestions would be valuable for us.
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It’s been many many years since I stopped using racist ahrefs. Only dumped semrush 8 months ago.
They are nice to have tools, but not essential.
How do you measure the performance of your clients’ competitors’ websites, and how do you compare them to each other and to your client’s site?
Do you know of a better or alternative industry standard?