Kendi ajans web sitemi açacağım. Şu anda herhangi bir bütçem yok bu yüzden kimseyi işe alamıyorum veya kimseyle takım oluşturamıyorum. SEO’m için en iyi olacak web sitemin yapısını ayarlarken nelere dikkat etmeliyim?
Yeni bir web sitesi ve yapı için en iyi SEO tavsiyesi?
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Its not about how you publish – its about earning topical authority…
Ficus on publishing evergreen content. At last only ever green content wins. If you publish good content your half of the SEO work will be done.
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As I’m working on my new agency website too, I’m focusing on an SEO-friendly structure with a clear hierarchy (Home → Services → Service Pages → Blog) and internal links to build topical authority. I’m also planning to use social media to share content, drive traffic, and strengthen my niche expertise.
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Semantic SEO is the proper way to do SEO.
It’s all about who is in relation to what and why?
Here is how I explain it : play the game of the mystery word.
Before I introduced this concept in the early 2010s, On Page SEO was about keyword density.
Instead of repeating the keyword, figure out how to make Google guess what that keyword is. If you play well the game of the mystery word at the beginning of the content, you can let go On Page SEO 101 with the rest of the page. Just write awesome content, etc. and forget to write for Google. Just focus on the first 500 words.
If you understand how to play the game of the mystery word on page, same concept applies in site, around the page. Your internal linking should also play the game of the mystery word. I call this the Topical Mesh.
Then, it’s the exact same concept Off Site, around the page.
The entire ecosystem surrounding the page must be focused on building a Topical Mesh as well.
Not sure if it’s the proper english translation (I’m French), but focus on semantic proximity and semantic shift/drift. Semantic Proximity goes by pair : A is next to B, U is next to T, …: Semantic shift/drift is the direction. Are you going : A,B,C,D,E,F,G,…. or A,F,U,B,… ?
Keep it simple, stupid simple.
Beware of any SEO strategy that pretends to be high level complicated.
Elegance in simplicity is the way to go.
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